Publishing support

Marketing & Promotion

Build the author platform behind the book and coordinate launch and outreach work, without promises no one can keep.

How we help

Help readers understand why the book matters.

JJL builds author-facing platforms and materials and coordinates outreach on your behalf. Outcomes depend on many factors outside JJL’s control and are not guaranteed.

  • Author branding and websites

    Author branding, a custom author website, domain and hosting setup, and a book landing page.

  • Press and media kits

    Author bio development, digital press kits and expanded professional media kits.

  • Launch materials

    Social launch graphics, bookmarks, postcards, business cards, banners, table graphics and QR-code purchase signage.

  • Bookstore, library and media outreach

    Sell sheets, pitch templates and targeted outreach to appropriate venues and outlets.

  • Tours and events

    Regional venue research, event graphics, scheduling assistance and tour-kit planning.

  • Newsletters and ongoing coordination

    Newsletter setup and campaign content, and ongoing marketing coordination.

JJL develops and executes targeted bookstore, library, literary-event and media outreach. Appearances, placement, coverage and sales are not guaranteed. Media kits and regional outreach campaigns may also be scoped on their own for authors who already have a published book. Unless a written proposal says otherwise, travel, lodging, paid advertising, book inventory, venue charges, printing, postage and other third-party costs are separate.

Customize Your Plan View Author Packages

Available on their own

Start With Just What You Need

You do not need a full package. Add either of these to your plan and JJL will prepare a custom proposal for your project.

  • Author Media / Press Kit

    A professional kit for interviews, reviewers, bookstores and events: bios, synopsis, book facts, talking points and media-ready materials.

    Start a Plan With This
  • Regional Outreach Campaign

    JJL researches appropriate bookstores, libraries, events and media in your region and conducts the outreach. Bookings, replies, placement and coverage are not guaranteed.

    Start a Plan With This

Ready to plan your launch?

Ask about the Signature Author Launch or the Regional Author Tour outreach campaign.